Leading the Way Forward & Making a Difference
Noah Gins and Albion SC are synonymous with elite youth soccer in San Diego — America’s jewel on the Pacific Ocean in Southern CA and a hotbed for excellence in player development in the USA. For years now, Gins has been the leader of Albion SC and he has now taken the lead on providing America’s Finest City with professional level soccer with ASC – San Diego.
With a tagline of “We Play For San Diego,” ASC wants to be recognized as the city’s official outdoor pro soccer team — and, with the recent failure of the NASL and the efforts to bring an MLS team to San Diego, Gins’ goal is taking hold.
“The San Diego community deserves a pro soccer team that authentically represents its rich history and culture. ASC San Diego is that team, with a mission to inspire greatness on and off the field,” – Noah Gins, CEO and Co-Founder of ASC San Diego
Former professional soccer player and longtime San Diegan, Noah Gins, has a dream — a dream of bringing professional soccer to America’s Finest City and making a difference in the community — raising the bar for giving back.
As CEO of ASC San Diego and Albion SC, Gins has worked hard to inspire greatness on and off the field and now, he wants to fill the vacuum left by the failed attempts to provide San Diego with a men’s professional NASL or MLS soccer team.
“We have players signed like Eric Avila — and this is huge for San Diego. The upcoming match will be a battle of two very organized teams,” say Gins. “It will be a game with a lot more meaning than just two teams competing. It should prove to be a very entertaining matchup, especially as we are being linked to a move to Division 2 in 2018.”
Gins grew up playing soccer in the United States, starting at the age of four — and played at the highest level as a youth player. An All-American playing Division I soccer for UNLV & University of New Mexico, Gins transitioned from the collegiate game to the ranks of professional, playing for over seven years in Nashville, Chicago, New Mexico, Los Angeles, and finally San Diego, where he began planting roots in 1998, when the San Diego Flash signed him to a four year contract.
While playing for the San Diego Flash, Noah took over Albion Soccer Club in 1999, one of the oldest soccer clubs founded in Point Loma in 1981. TBT: The club began with six teams, and under Noah’s leadership quickly transformed into a Southern California and National powerhouse with over 140 first class teams and a Premier Nationally recognized club in San Diego, South Bay, Orange County, Las Vegas and South Florida.
“In soccer, we must compete globally and my goal is to be at the forefront of developing payers from start to finish and advancing the game of soccer in the United States,” said Gins.
Albion SC was honored by the United Soccer Coaches (then NSCAA) as a top club in the US and in 2011 was named to the top 30 clubs in the US by Soccer America.
In 2013, Albion SC was invited into the U.S. Soccer’s Development Academy. One year later, Albion SC developed an Official Partnership with the English Premier League‘s Arsenal FC in London to develop talent.
In 20 years, more than 8,000 players have worn the Albion SC jersey nationally and Gins has helped place over 300 collegiate athletes at well-renowned universities such as Harvard, Yale, Princeton, and Notre Dame. In addition, Albion SC players have been awarded athletic and academic college scholarships totaling more than $30 million.
“We are raising the bar on training and we are excited about our full U.S. Soccer Development Academy status and our overall pathway. It is great to be working closely with the Federation on the plans for developing players who will represent our country in the future,” said Gins.
In 2015, Gins kicked off the Albion Pros which plays in the National Premier Soccer League. Renamed this year as ASC San Diego, the professionally run men’s soccer club coached by Ziggy Korytoski sits atop of Albion SC’s youth development academy to complete the full pyramid.
With a new partnership, name, and philanthropic model, Gins goal is to contend for the NPSL National Championship, while continuing to move up the ladder in the soccer pyramid to compete at the highest level and utilizing the ASC San Diego team to develop future talent inside the professional youth academy. While advancing the team, he also has the vision to develop a professional soccer stadium and facility in San Diego to house the ASC San Diego team.
“Adding ASC San Diego on top of the Albion youth academy,” said Gins, “completes the full pyramid approach. This is standard for all top soccer academies around the world.”
“ASC San Diego’s mission is to inspire greatness on and off the field and truly represent this amazing city and the goal and vision of the organization is to create one of the best youth and professional clubs in the world,” said Gins.
Gins was named the Cal South “2010 Coach of the Year” and has overseen the development of over 10 US National Team players and several professional players including Ariel Lassiter who is now a member of the MLS LA Galaxy First Team.
Gins holds the USFF A license, the highest level coaching license in the US. With his vision and leadership, Gins plans to lead the nation in developing players from youth to professional leagues, while helping advance the game of soccer in the United States to compete globally.