World of Futsal, Futsal Focus and SoccerToday Announce Strategic Global Media Partnership
One of the Greatest Futsal Coaches of All Time, Keith Tozer, Partners with Stephen McGettigan and Diane Scavuzzo to help grow the game of futsal and increase media coverage of the sport.
A historic partnership for the advancement of futsal — Top sports news authorities form a partnership to build deeper connections with audiences and provide more compelling content, with the goal of growing the game.
Keith Tozer, Founder and Host of the World of Futsal, Stephen McGettigan, Managing Director of Futsal Focus, and Diane Scavuzzo, Editor-In-Chief of SoccerToday announce a strategic global media partnership.
The new, three-way partnership between World of Futsal, Futsal Focus and SoccerToday will provide unparalleled media coverage of futsal, increasing the visibility of the global sport.
With futsal’s most comprehensive media platforms working together, and their combined reach of nearly 200,000 social network followers, important futsal news with receive increased exposure. With the goal of collaborating across multiple platforms, this new strategic global media partnership will more effectively reach futsal fans with authentic, engaging and relevant news to meet the challenging demands of the market.
“I am extremely proud and honored to part of this dynamic strategic partnership with Futsal Focus and SoccerToday,” said Keith Tozer who launched the World of Futsal podcast in 2018 after being head coach of the U.S. Men’s National Futsal Team for twenty years. “We come together to promote futsal globally and help bring the sport into the mainstream.”
The World of Futsal has 45,000 listeners in over 120 countries. Tozer is also the Commissioner of America’s soon to be launched Professional Futsal League (PFL), and a FIFA Futsal Instructor as well as the Technical Director of U.S. Youth Futsal.
The World of Futsal podcast can also be heard on iTunes, Stitcher, SoundCloud, and Spotify.
The World of Futsal’s guest have included Javier Lozano, President of Spain’s Professional Futsal League (Liga Nacional de Futbol Sala), Diego Giustozzi, Head Coach of ElPozo LNFS and 2016 World Cup Champion Argentina, Allie Long, U.S Women’s National Team, Anson Dorrance, Head Coach at University of North Carolina, Laurent Morel from UEFA Futsal Competitions, Jon Parry, Founder of U.S. Youth Futsal, Alex Para, Founder of U.S. Futsal, among many others.
Stephen McGettigan, Founder and Managing Director of Futsal Focus said, “Information is key to the growth of futsal and it is an honor to work with Keith and Diane to educate and attract more people to our beautiful sport. Coming together to contribute to the betterment of futsal’s promotion is an example of the leadership needed to see this game prosper further.”
Futsal Focus was established in 2012 and has grown across multi-channels, establishing a global social media following of over 60,000 and growing day by day. The social media following is aided by the official website, FutsalFocus.net. Futsal Focus monitors the industry, seeking ways to positively impact futsal.
Futsal Focus has partnered with the Irish Football Association in Northern Ireland, helping to launch their first ever International Futsal tournament and coaching conference in 2016. In 2017, Futsal Focus launched the World’s First Futsal Business Conference in partnership with Tranmere Rovers FC called the Futsal Focus Network Business Conference.
“Futsal’s world-wide popularity has increased significantly, especially in the United States where there is an estimated 20% increase in kids playing futsal,”
said Diane Scavuzzo, Founder and Editor in Chief of SoccerToday.
“It is essential that we innovate and consistently reach our audience with compelling news,” said Scavuzzo. “This media partnership gives all of us the opportunity to benefit from the overlap in our audience and extend our reach collectively. More than 3 million people have the articles I have published on soccer and futsal news and the convergence of expertise created by this partnership will produce richer and more comprehensive integrated content.”
“Our SoccerToday.com readers already benefit from our partnership with Keith and we are excited to start working with Stephen,” said Scavuzzo.
Scavuzzo began publishing news on futsal in 2010 and has watched the game grow exponentially in the youth market. SoccerToday – The Voice of American Soccer publishes news every day, delivers over 45 million ad impressions annually, has a combined social media reach of 70,000 followers and an estimated 250,000 email subscribers to the SoccerToday’s weekly newsletter
