FC Bayern Munich Partner with Sino-German Ecopark Qingdao
FC Bayern Munich has announced its partnership with Sino-German Ecopark Qingdao that welcomes the establishment of an official “FC Bayern Football School” in the Chinese city. Qingdao has a population of around nine million and has been deemed one of five cities to be considered a “football city” by the Chinese government.
Soccer News: The soccer world is now the new ripe landscape for interesting business partnerships, with this is on a global scale. This new trend reflect the growth of soccer around the world. Now the new term is “football cities”.
FC Bayern Munich and the Sino-German Ecopark Qingdao have agreed to a comprehensive partnership at the Chinese Embassy in Berlin, Germany.
The deal includes launching the “FC Bayern Football School” in Qingdao.
The partnership also includes regular exchanges of information and coaching guidance, a presence of FCB development coaches and the support and training of Chinese players and coaches in the German city. There are also plans for former Bayern stars to visit the port city on China’s east coast as well as for football workshops to be developed.
Jörg Wacker, the executive board member with responsibility for internationalization and strategy at FC Bayern Munich, said alongside the Chinese ambassador Mingde Shi and the president of the Sino-German Ecopark Shiyu Zhao, “We want to be actively involved and make a contribution to the development of football in China. It’s also strengthens the presence of the FC Bayern brand in China and is yet another important component of our international strategy.”
The benefits highlighted by Chinese ambassador Shi includes, “The collaboration between FC Bayern and the Ecopark Qingdao has a great future because of the potential from both sides.”
From this collaboration, Ecopark president Zhao expects “a new level in terms of sporting and cultural exchange” and hopes “this project will set an example for sporting exchanges between China and Germany.”
Qingdao has a population of around nine million and is one of five cities to be named a “football city” by the Chinese government.
The aim of these “football cities” is to use the help of European clubs and associations to develop Chinese football to a point where it can compete on the world stage by 2030.
The Sino-German Ecopark in the People’s Republic of China’s eastern Shandong province is a pilot project for sustainable city development in China being carried out in cooperation with the German Ministry for Foreign Affairs and the Chinese government.
Photo Credit: FC Bayern Munich
