JIm Madrid
JIm Madrid
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Jim Madrid - SoccerToday Columnist and CEO & Founder of AST. In a career spanning nearly four decades, Jim has assisted players, and sports organizations achieve ever-higher levels of success. Companies as diverse as Nordstrom, Lexus, Paramount Studios, as well as sports organizations such as the Seattle Sounders FC, UC Irvine, UCLA, Seattle U., and Georgia Tech have all benefited from Jim’s expertise. Madrid unique approach to “One Team, One Direction” has achieved unprecedented success.